About Us
Get to Know Sutherlin Subaru Huntington Beach

A new name on Beach Boulevard deserves an introduction.
Welcome to Sutherlin Subaru Huntington Beach, a family-owned Subaru dealership at 18801 Beach Boulevard in Huntington Beach, California. The Sutherlin family brings more than 50 years of automotive experience to Surf City—and a commitment to making buying and owning a vehicle a better experience.
You’ve probably seen our new slogan “California Knows It’s Sutherlin!” Here’s what it means to us: getting to know our neighbors, earning your trust, and giving you a team you can count on long after you get your keys.


A Subaru That Fits Your Everyday Life
Maybe your weekends include a dog in the back seat and sandy towels after a beach day. Maybe you need room for the family, or you’re planning your next trip to the mountains. Or maybe you just want a comfortable commute with your favorite playlist.
Whatever brings you here, the conversation starts with what matters to you.
Our team can help you compare Subaru models such as the Outback, Forester, Crosstrek, and Ascent, explore pre-owned cars and SUVs, and work through purchase or lease options. Ask about all-wheel drive, driver-assist features, cargo space, and the differences between trims. Bring your questions and take your time finding the right fit.
Shopping from Huntington Beach, Fountain Valley, Westminster, Costa Mesa, or Newport Beach? You can start online and visit when you’re ready to see your options in person.
You’ll Know Where to Turn for Service
Eventually, every vehicle needs a little attention. When yours does, our Subaru service team is here to help.
From routine maintenance to repairs, our factory-trained technicians use Genuine Subaru Parts and diagnostic equipment to care for your vehicle. Our service and parts teams can answer questions, explain recommended work, and help you plan your next visit.
You shouldn’t have to be an automotive expert to feel comfortable taking care of your car.

Proud to Be Your Huntington Beach Neighbor
There’s a lot to love about this community: local businesses, beach days, Main Street evenings, and people who make you feel welcome.
We want our dealership to be part of that welcome.
For us, building a business here means building relationships here, too—with customers, local organizations, and the neighbors we see around town. The Subaru Love Promise gives that commitment a purpose: supporting pets, education, health, the environment, and people who need a helping hand. Ask our team about local events and ways to get involved.
And if you spot Huxley, our four-legged mascot, expect a little Surf City personality. He takes his unofficial job of making people smile very seriously.
Come Experience the Sutherlin Standard
Exceptional shouldn’t be exceptional, it’s our standard.
To us, that means listening, explaining your options clearly, respecting your time, and following through.
Whether you’re looking for a new Subaru, shopping for a pre-owned vehicle, considering a trade-in, or scheduling service, you’re welcome at Sutherlin Subaru Huntington Beach.
Stop by 18801 Beach Boulevard, Huntington Beach, CA 92648. Bring your questions. Meet the team. Let’s find out how we can help.
California Knows It’s Sutherlin—so we make it exceptional.
A Few Questions You Might Have
