What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place.
The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day.
Subaru and its retailers partner with Operation Warm® to visit local homeless shelters and support agencies to provide children with brand-new necessities like coats, shoes, and socks.
Community
Providing comfort, hope, and confidence to children in urgent need.
Subaru and its retailers partner with Operation Warm®️ to visit local homeless shelters and support agencies to provide children with brand-new necessities like coats, shoes, and socks.
These essential items not only help keep children protected, warm, and dry, they can also have a significant impact on a child's mental and emotional well-being.
Through this partnership and other historical Subaru Loves to Help efforts, Subaru and retailers like us will have supported over 1 million children and adults in urgent need nationwide.
At Subaru, we believe what we leave behind is a reflection of who we are.
Environment
At Subaru, we believe what we leave behind is a reflection of who we are. That's why Subaru and our retailers partner with the Arbor Day Foundation (TM) to provide and distribute 100,000 regionally appropriate trees across the country. We're proud to establish the largest corporate tree distribution ever. Through this and other Subaru Loves the Earth initiatives, Subaru and our retailers have helped distribute and plant over 1.1 million trees.
Subaru believes we should all have a chance to lead a healthy life.
Health
Subaru believes we should all have a chance to lead a healthy life. That's why for over 10 years, Subaru and its retailers like us have partnered with Blood Cancer United® and our local hospital to give warm blankets and encouraging messages of hope, written by our employees and customers, to support our community members living with cancer. Through our combined efforts during this partnership, we have supported over 550,000 cancer patients nationwide. Together, we are proud to be Blood Cancer United's largest automotive donor.
Subaru and its retailers, like us, are continuing our support of education and high-needs schools in our communities through Subaru Loves Learning(R) by providing teachers across the country with funding to purchase the school supplies and resources they know are needed to help students thrive in the classroom.
Education
Subaru and its retailers, like us, are continuing our support of education and high-needs schools in our communities through Subaru Loves Learning(R) by providing teachers across the country with funding to purchase the school supplies and resources they know are needed to help students thrive in the classroom. Through our partnership with AdoptAClassroom.org, Subaru and its retailers have supported more than 950,000 students nationwide and are proud to be their largest corporate supporter.
Subaru believes all pets deserve a loving home.
Pets
Subaru believes all pets deserve a loving home. That's why retailers like us partner with our local animal welfare organization every October to provide direct financial assistance through a grant distributed by the ASPCA® and host pet events to help animals find loving homes. Through our partnership with local and national organizations, Subaru has donated over $70 million, supporting the rescue, adoption, and health of over 700,000 animals. We're proud to be the largest corporate donor to the ASPCA.
Subaru and its retailers believe in giving back to our communities.
The Subaru Share the Love ® Event
Subaru and its retailers believe in giving back to our communities. That's why for every new vehicle sold or leased during the Subaru Share the Love event, Subaru and its retailers, like us, makes a donation to national charities that our owners care about and to over 2,700 local charities where Subaru owners live and work.
Now, after 17 years, Subaru and our retailers have donated nearly $320 million to charity all to give back and to make the world a better place.
Community, Compassion, and the Subaru Love Promise in Action - Malia T.
The Grand Opening of Sutherlin Subaru HB was a powerful and inspiring celebration of community and service. It was incredible to see firsthand how many local causes Sutherlin Subaru HB supports, and how deeply the Subaru Love Promise is woven into their commitment to giving back. At Blood Cancer United, we were honored to be part of the event. Throughout the day, we had the opportunity to connect with attendees who stopped by our table to share deeply personal stories. Several people opened up about loved ones they had lost to blood cancer, reminding us why this mission matters so much and how many lives are touched by this disease in our community. The entire event reflected the true spirit of the Subaru Love Promise—community members, partners, and organizations coming together with compassion and purpose. For Blood Cancer United, it was especially meaningful to stand alongside Sutherlin Subaru and witness this shared commitment in action. We are deeply grateful for our partnership with Sutherlin Subaru HB. Their dedication helps us continue supporting patients and families affected by blood cancer, while also reminding us that no one faces this journey alone.
Subaru Supports Colette's Children's Home - Samantha S.
At Colette's Children's Home, we see every day how powerful community support can be, and Sutherlin Subaru Huntington Beach has truly shown what that support looks like in action. Through their partnership with Operation Warm, Sutherlin Subaru Huntington Beach donated over 200 brand-new coats to the families we serve. These weren't just coats, they were warmth, dignity, and comfort for children who might otherwise face cold days without proper protection. Watching our kids pick out their own coats, many for the very first time, was a moment filled with excitement and pride. It's something they'll remember, and it's something that reminded all of us how impactful a single act of generosity can be. Our relationship with Sutherlin Subaru Huntington Beach went even further when Colette's Children's Home was honored to be selected as their Subaru Loves to Help pillar partner during their Grand Opening Event. Being part of such a meaningful celebration was truly special. The event brought together community members, supporters, and partners, giving us a powerful platform to share our mission- helping homeless women and children rebuild their lives and find stability. Because of that event, more people learned about the challenges families in our community face and the work we're doing to support them. That awareness is invaluable. It opens doors, builds connections, and ultimately allows us to reach even more families in need. We deeply value our partnership with Sutherlin Subaru Huntington Beach. We are incredibly grateful to stand alongside a partner that truly cares.
Did Sutherlin Subaru Huntington Beach go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
